- Overview
- Why Apple Watch
Full screen ahead.
- Largest, most advanced display yet.
- Most durable Apple Watch ever.
- Breakthrough health innovations.
- Up to 33% faster charging.
Five all-new aluminum colors.
- Green
- Blue
- Starlight
- Midnight
Big screen.
Huge impact.
The larger display enhances the entire experience, making Apple Watch easier to use and read. Series 7 represents our biggest and brightest thinking yet.Watch the filmWatch the event
Physics be damned.
The challenge was to create a bigger display while barely expanding the dimensions of the watch itself. To do so, the display was completely re‑engineered, reducing the borders by 40%, which allows for nearly 20% more screen area than Series 6. And over 50% more screen area than Series 3. That’s something to smile about.
Always-On Retina display. A brighter view of you.
You don’t need to raise your wrist or touch the screen to see the time or other information and complications on your watch face, because the display is always on. And now it’s 70% brighter indoors when your wrist is down.
Smooth and continuous.
The edge of design.
A subtle wraparound effect is created by refracted light at the edge of the display for a seamless integration with the case.
Tap. Type. S
Easy on the eyes. Easy on the fingers.
Across the system, buttons have been redesigned to take advantage of the larger display. So using apps like Calculator, Stopwatch, and Timer is easier than ever.
An Apple Watch first — a new QWERTY keyboard lets you tap or slide from letter to letter with QuickPath. It uses machine learning to predict the word you’re typing.
Use Scribble to write letters on your screen and compose a text or email. The larger display makes it faster and easier for all finger types.
Breaking news: Series 7 is the most durable Apple Watch ever built.
Fundamental design changes were needed to achieve the vision of the larger Always-On Retina display. These same innovations also helped make the most crack resistant front crystal yet.Crack ResistantOur strongest front crystal ever.Dust ResistantIP6X certification.1Water ResistantSwimproof with WR50 water resistance.2
Tougher around the clock.
50% thicker front crystal.
The front crystal is over twice as thick at its tallest point than Apple Watch Series 6, adding strength and durability.
Robust geometry.
The front crystal has been redesigned with a flat base, creating a sturdier shape more resistant to cracks.
OLED display.
The touch sensor has been integrated onto the OLED panel, creating one unified component and reducing display thickness and borders.
The future of health.
On full display.
Measure your blood oxygen level with a revolutionary sensor and app. Take an ECG anytime, anywhere. Check your heart rate. Along with other innovations like mindfulness and sleep tracking to keep you healthy from head to toe. Series 7 puts more health insights in sight.
Measure your blood oxygen. It’s a breathtaking innovation.
Your blood oxygen level is a key indicator of your overall wellness. It can help you understand how well your body is absorbing oxygen and the amount of oxygen delivered to your body. The remarkable sensor and app in Apple Watch Series 7 allow you to take on‑demand readings of your blood oxygen as well as background readings, day and night.3Learn how to use the Blood Oxygen app
Take an ECG at any time.
With the ECG app, Apple Watch Series 7 is capable of generating an ECG similar to a single-lead electrocardiogram. It’s a momentous achievement for a wearable device that can provide critical data for doctors and peace of mind for you.4
Your finger can tell you a lot about your heart.
Electrodes built into the Digital Crown and the back crystal work together with the ECG app to read your heart’s electrical signals. Simply touch the Digital Crown to generate an ECG waveform in just 30 seconds. The ECG app can indicate whether your heart rhythm shows signs of atrial fibrillation — a serious form of irregular heart rhythm — or sinus rhythm, which means your heart is beating in a normal pattern.5Learn how to use the ECG app
Dream machine.
The Sleep app doesn’t just keep track of your sleep. It also helps you create a schedule and a bedtime routine so you can meet your sleep goals. It even tracks your respiratory rate while you’re sleeping. How refreshing.
Charges in no time.
The entire charging system for Apple Watch Series 7 has been rethought to get you up and running faster than ever. With an updated charging architecture and fast-charging USB-C cable, it takes about 45 minutes to go from 0 to 80% charge.6Up to33%faster charging than Series 678minsprovides 8 hours of sleep tracking8
Stay centered. Move ahead.
Taking a moment throughout the day to pause and breathe can reduce stress. The new Reflect feature in the Mindfulness app helps you set an intention and center yourself with a beautiful animation. And new audio and video guided Meditations in Apple Fitness+ focus on improving your overall wellbeing with specific themes such as calm, gratitude, or kindness.9
Massively
motivating.
Tap into dozens of workouts. Track all the ways you move. Advance your goals with Apple Fitness+. Apple Watch Series 7 gives it everything. And thanks to the larger display, you’ll see all your progress and metrics more quickly and clearly, in and out of the water. Let’s go — there’s more in there.
Fitness that revolves around you.
Squat, serve, stride, you name it — Apple Watch has a workout for it. And now, there are Tai Chi and Pilates to get your endorphins going. The starting line is on your wrist.
Cycling finds a whole new gear.
Apple Watch now automatically detects when you begin pedaling and reminds you to start a workout. Fall detection, now optimized for cycling and other workouts,10 can call emergency services if you take a spill.11 And to help you keep your eyes on the road, a voice feedback feature announces workout milestones, like speed, distance, and more. For e‑bikes, an improved algorithm more accurately calculates calories.
H2O. You’re good to go.
Apple Watch is water resistant to 50 meters. So whether you’re in open water or tracking your splits and sets at the pool, you’re covered.2
Motivation from start to finish line.
Activity Rings.
Move, Exercise, and Stand. Three rings that show all the ways you move throughout the day.
Activity Sharing.
Share your Activity rings with friends and family to encourage each other.
Competitions.
Invite friends to compete in a seven-day Activity challenge.
Music, Podcasts, and Audiobooks.
With Apple Music, you’ve got 75 million tracks of musical motivation riding on your wrist. There are also podcasts and audiobooks to help you lose calories and yourself along the way.12
The first fitness service powered by Apple Watch.
Apple Fitness+ is a different kind of fitness experience. There are new workouts every week, from 5 to 45 minutes. Eleven workout types, including HIIT, Strength, Pilates, and Yoga. Guided Meditations to help you focus on your overall wellbeing. And personal metrics from Apple Watch synced to your iPhone, iPad, and Apple TV.
Get 3 months free when you buy an Apple Watch.13Learn more about Apple Fitness+
Everything you need.
Everywhere you go.
Just put on your Apple Watch and take off. Series 7 keeps all the things you care about front and center with its larger screen. And with available cellular, you can stay connected to your family, friends, music, notifications, photos, and more — even when you don’t have your phone.14
The freedom of cellular.
Take a call from the trail. Text a smiley face to your friends stuck in the office. Apple Watch with cellular gives you all the right connections. Feel free to leave your phone at home.
Wallet keeps it all in one place. That’s money.
Unlock your door. Start your car. Board your plane. Pay for just about anything. And that’s only the start. With the Wallet app, you’ve got everything important in one location. Perfect when you’re all over the place.15
Siri. An answer for life’s big questions.
What’s the capital of Christmas Island? Where’s the closest gas station? What’s that song? Ask away. Siri can even translate foreign languages in real time. That’s fantástico.
Maps. Your guiding hand.
Whether you’re walking, driving, cycling, or taking public transit, Maps makes it easy every step of the way. Gentle taps from the Taptic Engine let you know when it’s time to turn left or right, so you don’t have to look at your watch.
Your family, joined at the wrist.
With Family Setup, you can use your iPhone to pair watches for your children or older adults who don’t have their own iPhone. So everyone can stay in touch by phone or text message.16
Kids can call, text, ask Siri questions, listen to music, download and use apps, and get their allowance through Apple Cash Family.
Everyone can share their location for you to see with the Find People app. Be alerted when older family members and kids get home or aren’t where they’re expected to be.
Using the Memoji app, family members can customize a Memoji to be as fun as they want, then share it as a sticker in Messages or make it their watch face.
Apps specifically designed to do everything.
With access to thousands of apps from the App Store right on your wrist, Apple Watch is the perfect personal device for whatever you love to do. Surfing, photography, astronomy, you name it. Just download the app straight to your Apple Watch and you’ve got everything you need right at hand.
Watch faces that look just like you.
Create your own watch face with complications tailored to whatever you’re into. If you’re a surfer, see the tides, wind, and water temperature at a glance. You can even share faces with friends and family by email or text.
Three amazing materials.
Each singularly beautiful.
An extreme level of craftsmanship was required to create a watch that’s as stunning to look at as it is capable to use. Apple Watch is available in three remarkable materials — titanium, stainless steel, and 100% recyclable aluminum.
Environment
We take responsibility for the environmental footprint of our products throughout their life cycle. We’re committed to one day sourcing 100% recycled and renewable materials across all of our products and packaging. Apple Watch is designed with a list of features to reduce environmental impact.Learn more about Apple and the environment
Use AR to see Apple Watch Series 7.
Just open this page in Safari on your iPhone or iPad.
Apple Fitness Plus
Get 3 months free when you buy an Apple Watch.9Shop Apple WatchLearn about Apple Fitness+
Special carrier deals at Apple
Buy an Apple Watch with GPS + Cellular. Get up to $100 back after activation.17
Get up to $270 toward a new Apple Watch.18
With Apple Trade In, just give us your eligible Apple Watch and get credit for a new one. It’s good for you and the planet.Find your trade-in value
Apple Watch Studio
Any case. Any band.
Any style you want.Create your style
Which Apple Watch is right for you?
- NewApple Watch Series 7From $399BuyLearn more
- 45mm or 41mmSwimproof2Most crack-resistant
front crystalCertified IP6X dust resistant2 - Always-On Retina display
Nearly 20% larger than Apple Watch SEOver 50% larger
than Series 3 - Blood Oxygen app3
- ECG app4
- High and low heart
rate notificationsIrregular heart
rhythm notification5 - Emergency SOS11International
emergency calling19Fall detection - Cellular available14Family Setup — pair multiple
watches with one iPhone16
- 45mm or 41mmSwimproof2Most crack-resistant
- Apple Watch SEFrom $279BuyLearn more
- Apple Watch Series 3From $199BuyLearn more
Compare all models Shop Apple Watch
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Free deliveryAnd free returns. See checkout
for delivery dates.Learn moreOnline Personal SessionFrom basics to pro tips, get more out of your new Apple Watch.Learn morePay monthly at 0% APRYou can pay over time when you choose to check out with Apple Card Monthly Installments.†Learn moreGet help buyingHave a question? Call a Specialist or chat online.Call 1-800-MY-APPLE.Contact us
- Series 7 is rated IP6X dust resistant.
- Apple Watch Series 7, Apple Watch SE, and Apple Watch Series 3 have a water resistance rating of 50 meters under ISO standard 22810:2010. This means that they may be used for shallow-water activities like swimming in a pool or ocean. However, they should not be used for scuba diving, waterskiing, or other activities involving high-velocity water or submersion below shallow depth. Series 7 is also rated IP6x dust resistant.
- Blood Oxygen app measurements are not intended for medical use, including self-diagnosis or consultation with a doctor, and are only designed for general fitness and wellness purposes.
- The ECG app is available on Apple Watch Series 4 and later (not including Apple Watch SE) with the latest version of iOS and watchOS. See apple.com/watch for compatibility details. ECG is not intended for use by people under 22 years old. With the ECG app, Apple Watch is capable of generating an ECG similar to a single-lead electrocardiogram.
- Irregular rhythm notification requires the latest version of watchOS and iOS. It is not intended for use by people under 22 years old or those who have been previously diagnosed with atrial fibrillation (Afib).
- Fast charging is only compatible with Apple Watch Series 7. Other models will have regular charge times.
- Testing conducted by Apple in August 2021 using preproduction Apple Watch Series 7 (GPS) and Apple Watch Series 7 (GPS + Cellular) with Apple Watch Magnetic Fast Charging USB-C Cable (Model A2515) and Apple 20W USB-C Power Adapter (Model A2305), as well as Apple Watch Series 6 (GPS) and Apple Watch Series 6 (GPS + Cellular) with Apple Watch Magnetic Charging Cable (Models A2255 and A2256) and Apple 5W USB Power Adapter (Model A1385); each Apple Watch paired with an iPhone, all devices tested with prerelease software. Charge time varies with region, settings, and environmental factors; actual results will vary.
- Testing conducted by Apple in August 2021 using preproduction Apple Watch Series 7 (GPS) and Apple Watch Series 7 (GPS + Cellular), each paired with an iPhone; all devices tested with prerelease software, Apple Watch Magnetic Fast Charging USB-C Cable (Model A2515), and Apple 20W USB-C Power Adapter (Model A2305). Charge time varies with region, settings, and environmental factors; actual results will vary.
- A subscription is required for Apple Fitness+.
- Fall detection in workouts coming soon. Fall detection updates are available on Apple Watch Series 4 and later with watchOS 8 and later.
- Apple Watch Series 7 (GPS + Cellular) and Apple Watch SE (GPS + Cellular) can use a cellular connection for Emergency SOS. To use Emergency SOS on an Apple Watch without cellular, your iPhone needs to be nearby. If your iPhone isn’t nearby, your Apple Watch needs to be connected to a known Wi-Fi network and you must set up Wi-Fi Calling.
- Apple Music requires a subscription.
- $9.99/month after trial. Offer good for 3 months after eligible device activation. One subscription per Family Sharing group. Plan automatically renews until cancelled. Restrictions and other terms apply.
- Wireless service plan required for cellular service. Contact your service provider for more details. Connection may vary based on network availability. International roaming is not supported. Check apple.com/watch/cellular for participating wireless carriers and eligibility. See support.apple.com/en-us/HT207578 for additional setup instructions.
- Apple Pay is not available in all markets. For a list of Apple Pay countries and regions, visit support.apple.com/en-us/HT207957.
- Not all features will be available if the Apple Watch is set up through Family Setup. Wireless service plan required for cellular service. Contact your service provider for more details. Check apple.com/watch/cellular for participating wireless carriers and eligibility.
- T-Mobile Special Offer: Get a $100 rebate from T-Mobile/Sprint when you purchase a GPS + Cellular Apple Watch between October 8, 2021 and December 31, 2021 (offer subject to change) and add a Paired DIGITS mobile internet plan. Available at participating Apple Store locations and Apple.com. Tax on pre-rebate price due at sale. Qualifying credit, new mobile line activation, and redemption required. If you have cancelled lines in past 90 days, you may need to reactivate them first. Apple may provide certain information about your device and purchase to T-Mobile/Sprint to facilitate and verify your eligibility for this Special Offer. $100 rebate via virtual prepaid Mastercard® Card, which you can use online or in-store via accepted mobile payment apps; no cash access & expires in 6 months. Card is issued by Sunrise Banks N.A., Member FDIC, pursuant to a license from Mastercard International Incorporated. Mastercard is a registered trademark, and the circles design is a trademark of Mastercard International Incorporated. Use of this card constitutes acceptance of the terms and conditions stated in the Cardholder Agreement. This promotion is not associated, sponsored, or endorsed by Mastercard or Sunrise Banks N.A. Lines must be active and in good standing when card is issued. Allow 6-8 weeks fulfillment of offer requirements. Max 12/account. May not be combined with some offers or discounts.
Verizon Special Offer: Get a $100 Gift Card. Activate your GPS + Cellular Apple Watch on your iPhone. Requires new postpaid smartwatch line. Select any Verizon consumer postpaid data plan. How to Redeem: Submit promotional application through http://www.vzw.com/myverizon within 30 days of activation. Apple may provide certain information about your device and purchase to Verizon to facilitate and verify your eligibility for this Special Offer. Receive a $100 Verizon e-Gift Card when you activate an Apple Watch purchased from Apple Retail or Apple.com between October 8, 2021 and December 31, 2021 (offer subject to change) on any Verizon consumer postpaid plan. Redeem via your Notifications on the My Verizon app or http://www.vzw.com/myverizon. Customer must submit for redemption within 30 days of activation, and device must remain activated for 45 consecutive days. May not be combined with other promotional offers. We reserve the right to charge the amount of the Verizon e-Gift Card to your Verizon Wireless account if service is canceled within 12 months or change your price plan from an eligible plan. Your Verizon e-Gift Card will be sent via email within 8 weeks after receipt of claim to the submitted email address. This gift card can be used to buy merchandise & services at stores/kiosks operated by Verizon or at verizon.com. Gift cards cannot be used at Verizon Authorized Retailer locations. Gift cards can be used to pay a Verizon Wireless or Fios bill by visiting verizon.com or using the My Verizon app (wireless bills only) or My Fios app. Do not mail printed copy of digital gift card with your bill. For card balance call 1.800.876.4141 or dial #GIFT (#4438) from your wireless device. Gift cards are non-refundable and cannot be returned for a cash refund, except in those states as required by law. Use of gift card constitutes acceptance of all terms & conditions. Treat this card like cash, neither Verizon nor Apple is responsible for gift cards that have been lost, stolen, or damaged. Gift cards do not expire and are not subject to dormancy or other fees. Gift cards may not be used for resale, advertising, marketing, sweepstakes or other promotional purposes without consent. Offer not available to Visible customers. - Trade-in value based on an Apple Watch Series 6 Stainless Steel 44MM Cellular in good condition. Trade-in values will vary based on the condition, year, and configuration of your eligible trade-in device. Not all devices are eligible for credit. You must be at least 18 years old to be eligible to trade in for credit or for an Apple Gift Card. Trade-in value may be applied toward qualifying new device purchase, or added to an Apple Gift Card. Actual value awarded is based on receipt of a qualifying device matching the description provided when estimate was made. Sales tax may be assessed on full value of a new device purchase. In-store trade-in requires presentation of a valid photo ID (local law may require saving this information). Offer may not be available in all stores, and may vary between in-store and online trade-in. Some stores may have additional requirements. Apple or its trade-in partners reserve the right to refuse or limit quantity of any trade-in transaction for any reason. More details are available from Apple’s trade-in partner for trade-in and recycling of eligible devices. Restrictions and limitations may apply.
- The international emergency calling feature requires an Apple Watch Series 7 (GPS + Cellular) or Apple Watch SE (GPS + Cellular) model. For a list of supported countries and regions, see apple.com/watchos/feature-availability.
- Case and band combinations can be made within collections (Apple Watch, Apple Watch Nike, and Apple Watch Hermès) only.
- Apple Watch Series 7 requires an iPhone 6s or later with iOS 15 or later. Apple Watch SE and Apple Watch Series 3 require an iPhone 6s or later with iOS 14 or later.
- Features are subject to change. Some features, applications, and services may not be available in all regions or all languages. View complete list.
- † Apple Card Monthly Installments (ACMI) is a 0% APR payment option available to select at checkout for certain Apple products purchased at Apple Store locations, apple.com, the Apple Store app, or by calling 1-800-MY-APPLE, and is subject to credit approval and credit limit. See https://support.apple.com/kb/HT211204 for more information about eligible products. Variable APRs for Apple Card other than ACMI range from 10.99% to 21.99% based on creditworthiness. Rates as of April 1, 2020. If you choose the pay-in-full or one-time-payment option for an ACMI eligible purchase instead of choosing ACMI as the payment option at checkout, that purchase will be subject to the variable APR assigned to your Apple Card. Taxes and shipping are not included in ACMI and are subject to your card’s variable APR. See the Apple Card Customer Agreement for more information. ACMI is not available for purchases made online at the following special stores: Apple Employee Purchase Plan; participating corporate Employee Purchase Programs; Apple at Work for small businesses; Government, and Veterans and Military Purchase Programs, or on refurbished devices. iPhone activation required on iPhone purchases made at an Apple Store with one of these national carriers: AT&T, Sprint, Verizon, or T-Mobile.
- To access and use all the features of Apple Card, you must add Apple Card to Wallet on an iPhone or iPad with the latest version of iOS or iPadOS. Update to the latest version by going to Settings > General > Software Update. Tap Download and Install.
- Available for qualifying applicants in the United States.
- Apple Card is issued by Goldman Sachs Bank USA, Salt Lake City Branch.
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